How the Grizly nut e-shop manages production, sales, external collaboration, and marketing using Freelo

Karel Dytrych asks on behalf of Freelo
Petr Miklík and Romana Kohoutová represent Grizly.cz

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From a childhood bedroom to large production halls with hundreds of employees and annual revenue of half a billion CZK. This is the story of Dominik Píchal andhis e-shop Grizly.czwhere fans of quality healthy food, nuts, dried fruit and other treats will find something to love. He and his team joined Freelo at the beginning of the COVID-19 pandemic and to this day, he manages several departments there.

"Freelo is one of our most important tools for internal communication and communication with external tools. We manage all projects through Freelo, even a large IT project with hundreds of tickets per month. Freelo is simple and everyone was happy to start working with it. Among other things, I find it nice that it is in Czech and with Czech support."

Dominik Píchal CEO and Executive Director, Grizly.cz
Dominik Píchal in a warehouse filled with nuts and other treats. Source: Grizly.cz archive

We aim to triple our revenue within three years

Back in 2014, Dominik Píchal was packing and shipping one order a week from his parents' nursery and sauna. Eight years later, together with a team of more than 100 people, he runs his own production, packing and e-shop in large halls , expands abroad, picks up 7,500 orders a week and plans to triple the current turnover in the next 3 years. The success of the Olomouc e-shop Grizly.cz was underlined by the Quality Award in the Food and Beverages category in the Heureka ShopRoku 2021 competition.

Source: Grizly.cz archive

We couldn't function with coloured sticky notes on the monitors anymore

A big challenge for the Grizly team recently has been the increase in turnover and the transition from a small family business with two people making decisions to a large organisation with a broad management team. This entails the division of responsibilities and tasks within the larger team. In order for all members to work together effectively, they boarded Freelo.

Example of Grizly.cz project distribution in Freelo. Source: Grizly.cz archive

"Before, we had assignments scattered in bits and pieces in shared documents or emails, and we taped coloured papers to our monitors. Freelo helped us to create separate projects, divide them into To-Do sheets and define individual tasks. This allowed us to coordinate activities on a daily basis and communicate operatively and flexibly within the team."

Romana Kohoutová Strategic Projects Development Manager, Grizly.cz
How Grizly.cz works with To-Do lists, labels, deadlines and priorities for tasks in Freelo. Source: Grizly.cz archive

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10 reasons why Grizly.cz chose Freelo to manage their projects

  • An excellent, easy-to-use collaboration platform,
  • quick and easy implementation,
  • in Czech,
  • available as desktop and mobile apps,
  • quickly onboard the team,
  • all tasks in one place,
  • create new tasks straight from email.
  • create step-by-step guides and procedures that everyone can access,
  • easily assign responsibilities to your teammates,
  • prioritising tasks and organizing them by sorting and moving between To-Do lists.
Processing and fulfillment of a customer order in Grizly.cz Source: Grizly.cz archive

Grizly.cz has successfully completed over 3,000 tasks in 50 projects so far.

50 projects
87 active users
4.000+ all tasks
20.000+ comments on tasks

Freelo serves as an idea hub and a communication tool for working with external partners

The Grizly team uses Freelo to manage both long- and short-term projects across departments. It helps them store new ideas, share trends, and keep track of information that shouldn't get lost over time.

An example of how the Grizly.cz team communicates in Freelo during new product development. Source: Grizly.cz archive

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Example of a kanban-style project. Source: Grizly.cz archive

"In Freelo we deal with many different topics. From planning marketing campaigns to new product development, commenting on e-shop modifications, mapping and setting up new work processes, dealing with strategic projects to legal and business agendas. We also use Freelo to communicate with external suppliers and collaborating agencies."

Romana Kohoutová Strategic Projects Development Manager, Grizly.cz
Grizly.cz team's graphic approval process in Freelo. Source: Grizly.cz archive

To wrap up, a practical tip from Grizly.cz

Use the option to create new tasks directly from email – it helps streamline communication and encourages your teammates to work in Freelo instead.

Part of the Grizly.cz team. Source: Grizly.cz archive
Field eCommerce
Team Online
Team size ~100
Freelo logo on a screen
Get in Freelo and achieve goals with less effort
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